Ah, 2024. The year I boldly declared, “I’m going to write a newsletter every Sunday!” and then realized I had just signed up for 52 panic attacks.
When I launched Do Epic Sht, my plan was simple: create a go-to newsletter for product marketing education.
Without me even noticing, the newsletter transitioned from a textbook to a weekly reflection of my learnings while leading 3 teams at Amaze. First, it was Product Marketing; then I took on the Product team, and eventually, the Marketing team landed in my lap as well. Each time the CEO tapped my shoulder, I said “yes,” because that’s what you do in the startup world 🤷♀️
You can read how I organized the teams here:
So while my original vision was all about teaching, it’s become more about sharing: lessons, reflections, and wins that (hopefully) resonate with both product and marketing people. And it’s been fun.
If you want to revisit the highlights, or you’re here to binge-read, I’ve got you covered.
Here are my top 10 posts of 2024 that you don’t want to miss. Whether you’re here for the frameworks or the reflection, they’re worth a read (or re-read).
Let’s go!